Paid ads management for ecommerce & service brands.
We run daily campaign management across Meta Ads, Google Ads, paid shopping, and connected TV. Focused growth on the channels/tactics that help your business scale.
Budget moves toward what's performing and pulls back from what isn't in real time. Channels earn their place based on your growth model.
Campaign Management
Meta Ads, Google Ads, paid shopping, connected TV; run and optimised daily. Channel selection is tied to your real business priorities.
Creative Production
Static ad concepts, format variations, monthly refreshes. New revisions are based off winning themes, to compound performance.
Growth Modelling
CAC by channel. Contribution margin against real ad spend. Our reports are handed to you, and good enought for you to hand to your CFO.
Scenario Planning
Quarterly, a modelled view of what happens if you push spend 2× (or pull it back 30%) across channel, margin, and payback.
Channels we manage
We run paid advertising where your customers are and where your margins support it. Below is the full set; the right mix for your brand is a subset.
Facebook & Instagram
Meta Ads
Prospecting built around creative testing velocity. Retargeting used to capture warm audiences efficiently. Meta is usually where sustainable scale comes from.
search & display
Google Ads
Exact-match and branded search carved out so you can see what's actually incremental. Display used selectively.
conversion-focused
Google Shopping & Performance Max
Feed-led and built for sales volume. We like to segment products by margin so P-Max doesn't cannibalize your brand search.
linear tv and streaming
Connected TV
A brand-lift layer with measurable incrementality, used only at spend levels where it produces real lift.
paid social support
Reddit, TikTok, Pinterest, LinkedIn, Snapchat
Short-form for demand capture, long-form for consideration. Used to support demand across longer buying journeys.
Built for two kinds of businesses.
aid media works differently depending on what you sell. The measurement, pacing, and creative cadence should too.
Profitable growth, not vanity revenue.
You sell products online and need spend that scales without killing efficiency. We'll likely optimize and report on: Blended & new-customer ROAS / Contribution margin / Net-new customer CAC
Closed deals, not form fills.
You measure success in signed clients, not submissions. We'll likely optimize and report on: Cost per qualified lead (CPQL) / CAC:LTV / Revenue-weighted pipeline
One month in, numbers change.
"Since partnering with Saeba our performance marketing across Meta Ads, Google Ads and search has improved dramatically. In our first full month working together we almost doubled our previously highest sales month on DTC. Noah and his team are extremely organized, analytical, and are constantly testing and learning to optimize our digital performance. Highly recommend."
Jake Thomas
Founder
Straight pricing. No secrets here.
One retainer, month-to-month. Creative production and growth modeling are included.
Starts at $3,000 / month + 5% of ad spend
Includes
Paid ads management across all major platforms (Meta, Google, TikTok, LinkedIn, and more)
Growth modeling and CAC analysis by channel
Static ad creative: strategy, design, and production so campaigns launch with assets built to convert
Monthly Growth Report tied to business outcomes, not platform metrics
Direct access to the person managing your account. No handoffs, no junior rotations.
We're a paid ads agency. We manage campaigns across every major platform. And we pair it with the kind of financial reporting and performance analysis that most agencies don't touch. You'll always know exactly what your money is doing.
What is "Performance Marketing"?
Performance marketing is paid advertising where you can directly track and measure results. It's the same thing as paid ads, paid media, or growth marketing; just different names for running campaigns on platforms like Google, Facebook, Instagram, LinkedIn, and other digital channels. The term "performance" means you're optimizing for specific outcomes like revenue, leads, or conversions, not brand awareness or impressions. If you're spending money on ads and tracking what comes back, that's performance marketing.
Do you specialize in a specific industry?
No. We work across ecommerce, lead generation, healthcare, education, technology, and service-based businesses. The common thread is complexity, not industry.
Are you a good fit for early-stage companies?
Sometimes. Paid ads need enough volume to generate insight. If you’re still validating product-market fit or testing small budgets, we may not be the right fit yet.
Why would I work with you over another agency?
Most agencies separate strategy from execution and creative from media buying. We don't. One person models your economics, builds strategy, manages ads, and directs creative. We limit capacity so every account gets real attention. And we're month-to-month because results should earn retention.
If you're looking for a large team, volume-driven execution, or purely tactical support, we're probably not the right fit. That's fine. We're happy to recommend agencies we trust.
Where are you based?
We’re based in Vancouver, BC and work with clients across North America and beyond.
What services do you offer?
Our core service is paid ads management. That covers strategy, account setup, daily optimization, creative direction, static ad design, and monthly reporting tied to business outcomes. Every client also gets growth modeling and CAC analysis by channel so you always know where your money is working hardest. Beyond paid ads, we offer add-on services for clients who need more: UGC campaign management, affiliate program buildout, retention marketing through email and SMS, and landing page optimization. These are scoped and priced separately so you only pay for what you actually need.
Which platforms do you manage?
We manage paid social, paid search, shopping, retargeting, and TV/streaming when appropriate. Channels are selected intentionally based on goals.
Who manages our account day to day?
Senior team members. The people on your calls are the people in your ad account. No handoffs, no junior rotations, no account managers relaying messages.
What does onboarding look like?
Onboarding is straightforward. Once scope and access are confirmed, we align on goals, structure the account, and move quickly into execution.
How often do we communicate?
Communication is regular and direct. We schedule weekly calls with every client and are available via Slack around the clock. You'll always know what's happening in your account and why decisions are being made.
Do you onboard too many clients?
No. We're selective about the accounts we take on. We're committed to treating current clients with full attention and care. If signing a new client would mean any deterioration for existing clients, we pass.
How much do your services cost?
Paid ads management starts at $3,000/mo + 5% of ad spend. That includes strategy, management, static creative, growth modeling, and monthly reporting.
Add-ons like UGC management, affiliate programs, retention marketing, and landing page optimization are available separately. No setup fees, no contracts.
Are there any long-term contracts?
No. All engagements are month to month.
Are there any hidden fees?
No. Pricing is defined upfront and does not change without discussion.
Who pays for UGC creator fees and platform costs?
You do. Our retainer covers strategy, sourcing, briefing, creative review, and performance integration.
What ad spend levels do you typically work with?
We usually work best with companies spending or preparing to spend $10K+ per month on paid ads.
When can you start?
Once we align and access is granted, most clients are onboarded and moving within a couple of weeks.
If your paid media isn't performing the way it should, let's figure out why.
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